The higher your ranking is, the more organic traffic you will get from Google. Thus, every website owner or business will be admired to get their page ranked No.1, even some marketers are knowledgeable or experienced, but they still will suffer from getting the top ranking. So, here are some tips for them of how to rank No.1 on Google.
Go niche
As a small business owner, you are not encourage try to compete with the large organizations as that have apparently-unlimited marketing budgets. Thus, we highly encourage the small business owner to make their keywords more specific in order to get the top-ranking spot. For example, “Nike women sports shoes” or “Nike children sports shoes”. With these more specific keywords, will help you to rank faster and easier.
Choose Realistic keywords
The important point for ranking No.1 on Google must target the right keywords. We can look for the relevant keywords with decent number of searches but small competition. You also can try to move on to competitive keywords in order to earn more traffic in your website, once your website had more authority.
Optimize each piece of content for your keywords
A comprehensive content that greatly cover the topic will successfully get the eye-catching of Google and also readers. Thus, it is important for the business owner to place their keywords strategically in several ways within their content. We usually suggest business owner to use their keywords in:
- URL
- title tag
- Headings
- Alt image tag and image captions
- Throughout your content
Add tons of content to your site
Adding new content regularly definitely will help your site to boost the top-ranking. But can’t blindly add the content, because only good content can make visitors to stay longer in your site. Furthermore, good content will help to achieve the top-ranking in two ways. One is more keywords will get more opportunities for Google to return your site in the search results while the more content you have, the more links you generally accumulate.
- Acquire link to your site
Links have play a vital role in terms of search engine, especially inbound links, which is the single most vital component for reaching the top-ranking.
There are some ways that you can use for acquiring links to your site, include
- Provide evergreen content that other website owner or bloggers want to link to. For example, guides and tutorials.
- Always take action on the broken links on industry sites and requesting that they substitute them with links to your site.
- Including your site to local business directories and review the sites such as Google My Business and TripAdvisor.
